University

Launching Online Short Courses and Retaining the Unique DNA of In-Person Education Experience

Explore how Eduframe empowers the University of St Andrews to broaden its offerings, increase revenue streams, streamline staff workflows, and enhance the overall student experience.

Founded in 1413 in the historic Scottish town of St Andrews, the University of St Andrews is Scotland’s oldest university and ranks among the most prestigious institutions worldwide. Known for its rich history and academic excellence, The University of St Andrews has traditionally focused on in-person education. To meet the changing needs of learners and to expand upon their in-person teaching, they launched their online short courses.

Location: St Andrews, Scotland
Founded in: 1413
# of students (2024): 10.234
# of nationalities: 182
% of international students: 25%
Student retention: 99.27%

“At the University of St Andrews we were looking for a system which would integrate with our LMS and offer us the opportunity to handle the user administration of non-matriculated learners easily. We opted for Eduframe, as it streamlines the admissions and payment processes, providing a quick and simple user experience from first visiting our website through to payment and starting a course.”

Sarah Franke, Head of Digital Strategic Initiatives, University of St Andrews

Eduframe & St Andrews (2025)

When launching their online short course programmes for non-traditional learners, the University of St Andrews was looking for a platform that would meet several key requirements:

Enrolment Management

The University of St Andrews sought an SIS that could manage non-traditional learner enrolments separately from their matriculated students.

Seamless Integrations

The platform needed to integrate with Canvas LMS and other existing IT applications, including the WPM payment provider.

Excellent Learner Experience

 The course storefront had to deliver exceptional user experience as well as match the desired brand look and feel, to retain some of the DNA of its on-campus offerings.

Adaptive Learning Pathways

The University of St Andrews sought a platform that would personalise and tailor digital learning to individual experiences.

Following comprehensive market research and evaluation of various solutions, the University of St Andrews selected Canvas as its Learning Management System (LMS) and Eduframe as its Student Information System (SIS) and e-commerce platform in 2023. The choice was driven by Eduframe’s scalability and seamless integration with Canvas LMS, which together proved to be a comprehensive solution tailored to the needs of non-traditional learners. Secondly, Eduframe offers a comprehensive storefront that boosts the effectivity of St Andrews’ online marketing activities for promoting their short courses. Thirdly, Eduframe is purpose-built for Canvas LMS, which allows the University of St Andrews to benefit and leverage the strengths of both platforms.

“What the University of St Andrews really liked was that Eduframe & Canvas LMS has been an complete package. Eduframe seamlessly integrates with Canvas LMS. We can manage all the non-traditional learner records in Eduframe while using Canvas as our Learning Management System.”

Andrew Wilson, Enterprise Architect, University of St Andrews

Some of the key benefits delivered to create end-to-end solution for the St Andrews online short courses offering.

E-commerce functionality & customisable storefront
Eduframe provides the flexibility to the University of St Andrews’ digital course storefront to match the university’s desired look and feel, ensuring the university’s brand consistency and an exceptional learner experience. This makes it easy and intuitive for potential learners to sign up for a course. Consequently, the digital presence mirrors the high standards of their on-campus offerings.

Automation of certificates & digital badges
Eduframe provides The University of St Andrews with the ability to automate processes such as issuing digital badges and certificates, helping reduce administrative workload, and enabling the staff to focus more on enhancing the learning experience.

Seamless learner’s journey
Canvas provides a user-friendly interface that ensures a smooth and coherent digital experience for learners. This integration was critical for delivering a consistent and high-quality online learning environment, from the moment learners register for courses in Eduframe to the moment they enrol into their Canvas digital learning environment.

Scalability
Both Eduframe and Canvas are designed to support the expansion of course offerings, making it possible for the University of St Andrews to grow their portfolio of online short courses. Canvas accommodates increasing user demand while maintaining optimal performance and delivering an exceptional learner’s journey. While Eduframe accommodates increasing enrolment without the corresponding overhead and administrative tasks, allowing the University of St Andrews to scale in a sustainable way.

St Andrews’ short courses are integrated in the main course catalogue on their website. When a prospective student wishes to enrol in a short course, they are seamlessly redirected to the Eduframe platform to complete their purchase. Upon completion, the student recieves immediate access to Canvas LMS and the course’s assets.

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